Since 1839, Elders has been an integral part of Australia’s rural landscape and in that time Elders and the agribusiness sector has seen significant change in farming operations. Increasingly, producers are using data and digital solutions to guide decision making, and are increasingly reliant on this information to ensure they are maximising farm profitability.
Elders Smart Farmer app provides farmers who are currently using a wide variety of data sources with a consolidated dashboard of data to guide on-farm decisions. This includes a consolidation of data including:
- Weather
- Spray forecast
- Water
- Livestock notifications
- Market prices